Rissa Guffey

Rissa Guffey is an accomplished marketing and communications person with deep expertise in marketing strategy, digital engagement, and brand storytelling. As Senior Director of Marketing & Communications at BioForward, she drives strategic marketing efforts that elevate both the organization’s profile and the broader Wisconsin biohealth industry.

Rissa holds certifications as a Certified Digital Marketing Expert (CDME) and a Professional Certified Marketer (PCM), underscoring her commitment to data-driven, high-impact marketing. Her prior work at Butler University provided extensive experience in event management and grant initiatives—skills that continue to fuel her success in building visibility, stakeholder engagement, and industry momentum at BioForward.

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